CrowdStar improves performance and reduces costs with hybrid infrastructure

Business Challenge

CrowdStar is a mobile entertainment developer that designs games specifically for women. The company’s flagship game, Covet Fashion, has filled a void in an underserved yet growing mobile entertainment market. Without on-demand access to additional servers, CrowdStar experienced scalability challenges when it needed to expand its infrastructure capacity.


CrowdStar uses Internap’s bare-metal AgileSERVER and OpenStack-powered AgileCLOUD, along with Performance IPTM service to create its high-performance hybrid infrastructure.


  • Up to 40% expected cost savings as a result of higher bare metal throughput and fewer instances
  • Reduced latency by up to 70 milliseconds per render
  • Improved game quality for players as a result of low latency
  • Faster scale with access to on-demand bare metal infrastructure